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Company Name: Pfizer Inc.
Public Availability Date: January 23, 2006

Document Sections:

INQUIRY LETTER
STAFF REPLY LETTER


[INQUIRY LETTER]

December 16, 2005

VIA HAND DELIVERY

Office of Chief Counsel
Division of Corporation Finance
Securities and Exchange Commission
100 F Street, NE
Washington, DC 20549

Re: Shareholder Proposal of Mr. John Jennings Crapo Securities Exchange Act of 1934Rule 14a-8

Dear Ladies and Gentlemen:

This letter is to inform you that Pfizer Inc. ("Pfizer") intends to omit from its proxy statement and form of proxy for its 2006 Annual Meeting of Shareholders (collectively, the "2006 Proxy Materials") a shareholder proposal (the "Proposal") and a statement in support thereof received from Mr. John Jennings Crapo (the "Proponent").

Pursuant to Rule 14a-8(j), enclosed herewith are six (6) copies of this letter and its attachments. Also, in accordance with Rule 14a-8(j), a copy of this letter and its attachments is being mailed on this date to the Proponent, informing him of Pfizer's intention to omit the Proposal from the 2006 Proxy Materials. Pursuant to Rule 14a-8(j), this letter is being filed with the Securities and Exchange Commission (the "Commission") no later than eighty (80) calendar days before Pfizer files its definitive 2006 Proxy Materials with the Commission. Pfizer hereby agrees to promptly forward to the Proponent any response from the staff of the Division of Corporation Finance (the "Staff") to this no-action request that the Staff transmits by facsimile to Pfizer only.

A copy of the Proposal and supporting statement, as well as related correspondence from the Proponent, is attached to this letter as Exhibit A. Pfizer hereby respectfully requests that the Staff of the Division of Corporation Finance (the "Staff") concur in our view that the Proposal may be excluded from the 2006 Proxy Materials pursuant to Rule 14a-8(i)(7), because the Proposal concerns matters relating to Pfizer's "ordinary business operations," and Rule 14a-8(i)(3) and Rule 14a-8(i)(6), because the Proposal is vague and indefinite.

THE PROPOSAL

The Proposal requests that the board of directors "provide us shareholders convened as an assembled group of stockholders a complete report in the proxy statement concerning the positive and negative effects of psychotropic medications to persons with psychiatric and neurological diseases and illnesses and additionally provide us with the advantages and disadvantages of providing long term talk therapy, with such and without such medications the advantages of providing it without talk therapy and solely with monitoring of it exclusively by a Medical Doctor ('MD') psychiatrist physician or neurologist physician and provide us with complete report of the advantages and disadvantages of administering said medicine with monitoring by a non physician such as a licensed practical nurse, licensed social worker, associate and other such professional who are deemed professionally qualified by the Division Professional Licensure of the State of Massachusetts and the equivalent thereof professionals in the other 49 states of the USA."

ANALYSIS

I. The Proposal May Be Excluded Pursuant To Rule 14a-8(i)(7) Because It Deals With Matters Relating To Pfizer's Ordinary Business Operations.

The Proposal may properly be omitted pursuant to Rule 14a-8(i)(7), which permits the omission of shareholder proposals dealing with matters relating to a company's "ordinary business operations." The Commission has explained that shareholder proposals addressing management issues at corporate meetings are not practical because they "deal with ordinary business matters of a complex nature that shareholders, as a group, would not be qualified to make an informed judgment on, due to their lack of business experience and their lack of intimate knowledge of the issuer's business." See Release No. 34-12999 (avail. Nov. 22, 1976). According to the Commission's Release accompanying the 1998 amendments to Rule 14a-8, the underlying policy of the ordinary business exclusion is "to confine the resolution of ordinary business problems to management and the board of directors, since it is impracticable for shareholders to decide how to solve such problems at an annual meeting." See Release No. 34-40018 (avail. May 21, 1998) (the "1998 Release"). The 1998 Release also states that "[c]ertain tasks are so fundamental to management's ability to run a company on a day-to-day basis" that they are not proper subjects for shareholder proposals.

The Commission also noted in the 1998 Release that the general underlying policy of this exclusion "is consistent with the policy of most state corporate laws." The Proposal falls within state corporate law as relating to Pfizer's ordinary business. Under Section 141 of the Delaware General Corporation Law, which is applicable to Pfizer, "[t]he business and affairs of every corporation organized under this chapter shall be managed by or under the direction of a board of directors...."

The Staff has stated that a proposal requiring the dissemination of a report is excludable under Rule 14a-8(i)(7) if the substance of the report is within the ordinary business of the issuer. Release No. 34-20091 (avail. Aug. 16 1983). In that release, the Commission stated that where the proposal requests that companies prepare reports on specific aspects of their business, "the staff will consider whether the subject matter of the special report ... involves a matter of ordinary business" and "where it does, the proposal will be excludable." The Staff has consistently permitted the exclusion of proposals seeking the preparation of reports on ordinary business matters. See, e.g., The Boeing Company (avail. Feb. 25, 2005); AT&T Corp. (avail. Feb. 21, 2001); The Mead Corporation (avail. Jan. 31, 2001).

The Proposal requests that Pfizer issue a report on a subject that relates to Pfizer's ordinary business operations in two respects: product research and marketing. First, with respect to product research, the Staff has consistently concurred in the view that companies may exclude shareholder proposals relating to research and development decisions as ordinary business under Rule 14a-8(i)(7). For example, in Pfizer Inc. (avail. Jan. 25, 2004), the Staff concurred that the company could omit a proposal addressing the procedures for providing information to participants in clinical studies because the proposal related to Pfizer's ordinary business operations (i.e., product research, development, and testing). In E. I. du Pont de Nemours and Company (avail. Mar. 8, 1991), the Staff permitted the exclusion under Rule 14a-8(i)(7) of a proposal to present a report to shareholders regarding the company's research expenditures relating to finding alternatives to the use of Chlorofluorocarbons. As the Staff explained in E.I. du Pont, "the thrust of the proposal appears directed at those questions concerning the timing, research and marketing decisions that involve matters relating to the conduct of the Company's ordinary business operations." See also, e.g., Merck & Co., Inc. (avail. Jan. 23, 1997) (granting no-action relief with respect to a research-related proposal because "the proposal is directed at matters relating to the conduct of the Company's ordinary business operations (i.e., product research, development, and testing)"); Union Pacific Corporation (avail. Dec. 16, 1996) (granting no-action relief with respect to a report on the status of research and development of a new safety system for railroads); Newport Pharmaceuticals, Int'l., Inc. (avail. Aug. 10, 1984) (granting no-action relief with respect to a proposal regarding "allocation of funds for corporate research"); Arizona Public Service Company (avail. Feb. 27, 1984) (granting no-action relief with respect to a proposal regarding "the amount and location of research and development activities").

Consistent with the Staff letters described above, the Proposal may be excluded as a matter of ordinary business operations because it deals with product research. Specifically, the Proposal requests that Pfizer issue a report describing the universe of research concerning the alternative methods for treating psychiatric and neurological diseases and illnesses. Such a report would need to address the efficacy of Pfizer's research regarding its own pharmaceutical products in treating mental illness and neurological disorders. Detailed decisions regarding the areas of research Pfizer has or will pursue in connection with mental illness or neurological disorders is the type of complex issue better left to Pfizer's management than its shareholders.

Second, the requested report addresses Pfizer's marketing activities. The subject of the requested report does not appear to be limited to products offered by Pfizer. Instead, by surveying the effectiveness of pharmaceutical and non-pharmaceutical treatment options for mental illnesses and neurological disorders, it would compare the results of treatment using Pfizer's products to the results of other companies' products and alternative treatments. A report that asks a company to evaluate how its products measure up against its competitors' products is in essence a market research report. It is a report that is aimed at informing a company what to make and how to sell it. This is the type of information used by Pfizer when making marketing decisions, an area which the Staff has consistently treated as within a company's "ordinary business operations." See, e.g., Hewlett-Packard Company (avail. Oct. 8, 2004) (proposal seeking the resurrection and publicizing of a brand name excluded as "ordinary business operations" (i.e., determination of brand name to use for marketing and advertising purposes)); Johnson & Johnson (avail. Jan. 12, 2004) (proposal requesting review of marketing and pricing policies and issuance of a report on company response to regulatory, legislative and public pressure to increase access to prescription drugs excluded as within "ordinary business operations" (i.e., marketing and public relations)); Wal-Mart Stores, Inc. (avail. Apr. 1, 2002) (proposal regarding promotion of tobacco marketing in developing countries excluded as within ordinary business matters (i.e., sales and advertising of a particular product)).

For these reasons, we believe that the Proposal may be excluded under Rule 14a-8(i)(7) because it addresses ordinary business matters.

II. The Proposal Is Vague And Indefinite And Thus May Be Excluded Under Rule 14a-8(i)(3) And Rule 14a-8(i)(6).

Rule 14a-8(i)(3) allows the exclusion of a shareholder proposal if the proposal or supporting statement is contrary to any of the Commission's proxy rules or regulations. The Staff has consistently taken the position that vague and indefinite shareholder proposals are excludable under Rule 14a-8(i)(3) because "neither the stockholders voting on the proposal, nor the company in implementing the proposal (if adopted), would be able to determine with any reasonable certainty exactly what actions or measures the proposal requires." Staff Legal Bulletin No. 14B (avail. Sept. 15, 2004), Philadelphia Electric Co. (avail. July 30, 1992). See also Proctor & Gamble Co. (avail. Oct. 25, 2002). Moreover, a proposal is sufficiently vague and indefinite so as to justify exclusion where a company and its shareholders might interpret the proposal differently, such that "any action ultimately taken by the [c]ompany upon implementation of the proposal could be significantly different from the actions envisioned by the shareholders voting on the proposal." Fuqua Industries, Inc. (avail. Mar. 12, 1991). In addition, under Rule 14a-8(i)(6), a company "lacks[s] the power or authority to implement" a proposal when the proposal "is so vague and indefinite that [the company] would be unable to determine what action should be taken." Int'l Business Machines Corp. (avail. Jan. 14, 1992).

The Proposal requests that Pfizer provide its shareholders with a report addressing:

1. the positive and negative effects of psychotropic medications to persons with psychiatric and neurological diseases and illnesses;

2. advantages and disadvantages of providing long-term talk therapy, with and without such medications;

3. advantages of providing "it" without talk therapy and solely monitored exclusively by a medical doctor, "psychiatrist physician," or "neurological physician"; and

4. the "advantages and disadvantages of administering said medicine with monitoring by a non physician such as a licensed practical nurse, licensed social worker, associate or other such professional who are deemed professionally qualified by the Division of Professional Licensure of the State of Massachusetts and the equivalent thereof professionals in the other 49 states of the USA."

The Proposal is replete with ambiguities. Significantly, it does not specify which psychiatric and neurological diseases and illnesses the report should address, or even general categories thereof or criteria for limiting the potential disorders and diseases that would be addressed. Setting aside neurological diseases, the universe of potential psychiatric disorders alone is so far-reaching as to be impossibly vague. For example, the leading reference guide on the subject of mental disorders is the Diagnostic and Statistical Manual of Mental Disorders DSM-IV-TR (Text Revision), 4th Ed., authored by the American Psychiatric Association (the "DSM-IV"), the paperback edition of which comprises 943 pages. If required to evaluate all potential treatment strategies for all such disorders, the result would be a report encyclopedic in scope, one which would be all but inconceivable to present in the context of Pfizer's proxy statement or shareholder meeting. For illustrative purposes, consider a synopsis of the entire body of research relating to a single mental disorder, schizophrenia. The National Library of Medicine and the National Institutes of Health provide an online search and retrieval system designed to provide access to biomedical research literature ("PubMed"). See www.pubmed.gov. A simple search of PubMed's archives for scientific articles mentioning "schizophrenia" yielded nearly 70,000 citations. Producing a summary of such a staggering body of research multiplied by the large number of potential disorders recognized by the American Psychiatric Association in the DSM-IV in the context of a report to shareholders is virtually impossible.

The fourth component of the report described in the Proposal is also vague. It refers to the administration of medicines by non-physicians including nurses or social workers who are also licensed professionals, such as those licensed by the Division of Professional Licensure of the State of Massachusetts or the equivalent thereof in other states. However, the activities of Massachusetts' Division of Professional Licensure are not limited to licenses associated with the medical field. It actually includes 29 "boards of registration" regulating more than 40 different trades and professions, ranging from barbers to real estate appraisers to funeral directors to plumbers. See "Division of Professional Licensure - Who We Are", located at http://www.mass.gov/dpl/home.htm. It is totally unclear whether Proponent intended that Pfizer limit the discussion of administration of medications by nurses and social workers, or whether anyone who holds a license, even one totally unrelated to the medical field, would suffice.

The Staff has previously allowed the exclusion of proposals lacking enough information to implement or using non-existent or conflicting criteria. For example, in Alcoa Inc. (avail. Dec. 24, 2002), the Staff concluded that a proposal calling for the implementation of "human rights standards" and a program to monitor compliance with these standards could be excluded under Rule 14a-8(i)(3) as vague and indefinite). See, e.g., Bank of America Corporation (avail. Mar. 10, 2004) (proposal stating that "management has 'no mandate' going forward to pursue 'merger discussions' with 'any major institution'" excluded as vague and indefinite where proposal did not include enough clear information to implement without making assumptions regarding what the proponent had in mind); Peoples Energy Corporation (avail. Nov. 23, 2004) (proposal requesting modifications to corporate organizational documents to limit ability to indemnify officers and directors excluded as vague and indefinite where proposal used nonexistent and indefinite standards such as "reckless neglect"); Safescript Pharmacies, Inc. (avail. Feb. 27, 2004) (proposal requiring that options granted by company "be expensed in accordance with FASB guidelines" excluded as vague and indefinite where FASB guidelines include two different methods for expensing options); Atvista Corporation (avail. Feb. 19, 2004) (proposal recommending that the board adopt a resolution that the company "offer a right of first refusal to its employees, customers and citizens within its 'service area' if an 'acceptable offer' for the 'purchase' of the company is 'tendered'" excluded as vague and indefinite).

As discussed above, the Proposal is vague and indefinite because it is overly broad and because it suggests the use of criteria that bear no logical relation to the underlying scientific and medical questions posed. Given all of these ambiguities, it is unclear what actions shareholders voting for the Proposal would expect Pfizer to take and what actions Pfizer would be required to take if the Proposal was approved by shareholders. Thus, like the proposals in Alcoa and related precedent, the Proposal is excludable under Rule 14a-8(i)(3) as misleading "because any action(s) ultimately taken by [the company] upon implementation of the proposal could be significantly different from the action(s) envisioned by [shareholders] voting on the proposal." Occidental Petroleum Corp. (avail. Feb. 11, 1991). See also Dyer v. SEC, 287 F.2d 773, 781 (8th Cir. 1961) ("it appears to us that the proposal as drafted and submitted to the company, is so vague and indefinite as to make it impossible for either the Board of Directors or the [shareholders] at large to comprehend precisely what the proposal would entail."). As a result of these vague and indefinite provisions in the Proposal, the Proposal is excludable under Rule 14a-8(i)(3).

For the same reason, the Proposal also may be properly excluded pursuant to Rule 14a-8(i)(6) since Pfizer "would lack the power to implement" the Proposal as it is vague and ambiguous. A company "lacks[s] the power or authority to implement" a proposal when the proposal "is so vague and indefinite that [the company] would be unable to determine what action should be taken." Int'l Business Machines Corp. (avail. Jan. 14, 1992). For example, in The Southern Co. (avail. Feb. 23, 1995), a shareholder proposal requested that the board of directors take steps to "ensure the highest standards of ethical behavior" by employees serving in the public sector. The Staff concurred that this proposal was excludable under the predecessor to Rule 14a-8(i)(6) because the proposal was so vague and indefinite that the proposal was beyond the company's power to implement. As noted above, the Proposal is inherently vague and suggests the use of criteria that bear no logical relation to the underlying scientific and medical questions posed such that it would be impossible for Pfizer to implement it. Because it would be impossible for Pfizer to determine what action should be taken under the Proposal, the Proposal also may be excluded from the 2006 Proxy Materials under Rule 14a-8(i)(6).

CONCLUSION

Based upon the foregoing analysis, Pfizer respectfully requests that the Staff of the Commission concur that it will take no action if Pfizer excludes the Proposal from its 2006 Proxy Materials. We would be happy to provide you with any additional information and answer any questions that you may have regarding this subject. Should you disagree with the conclusions set forth in this letter, we respectfully request the opportunity to confer with you prior to the determination of the Staff's final position. If we can be of any further assistance in this matter, please do not hesitate to call me at (212) 733-4802.

Sincerely,

/s/

Margaret M. Foran

Enclosures

cc: Mr. John Jennings Crapo


[STAFF REPLY LETTER]

January 23, 2006

Response of the Office of Chief Counsel Division of Corporation Finance

Re: Pfizer Inc. Incoming letter dated December 16, 2005

The proposal requests that the board of directors provide a report to shareholders on the effects of psychotropic medications on certain persons, as well as information on administering and monitoring the use of these medications.

There appears to be some basis for your view that Pfizer may exclude the proposal under rule 14a-8(i)(7), as relating to Pfizer's ordinary business operations (i.e., product research, development and testing). Accordingly, we will not recommend enforcement action to the Commission if Pfizer omits the proposal from its proxy materials in reliance on rule 14a-8(i)(7). In reaching this position, we have not found it necessary to address the alternative bases for omission upon which Pfizer relies.

Sincerely,

/s/

Geoffrey M. Ossias
Attorney-Adviser

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