Company Name: Sara Lee Corp.
Public Availability Date: March 31, 2004
Document Sections:
INQUIRY LETTER
STAFF REPLY LETTER
[INQUIRY LETTER]
March 11, 2004
By Federal Express
Securities and Exchange Commission
450 Fifth Street, N.W.
Washington, D.C. 20549
Attention: Division of Corporation Finance
Office of Chief Counsel
Re: Sara Lee CorporationStockholder Proposal submitted to by John Jennings
Crapo
Ladies and Gentlemen:
This letter is submitted by Sara Lee Corporation, a Maryland corporation (the
"Company"), pursuant to Rule 14a-8(j) of the Securities Exchange Act of 1934, as
amended (the "Exchange Act"). The Company is filing with the Securities and
Exchange Commission (the "Commission") six (6) copies of this letter and a
proposed stockholder resolution and supporting statement submitted to the
Company by John Jennings Crapo (the "Proponent") by letter dated January 30,
2004. The proposed stockholder resolution and supporting statement as received
by the Company (including all attachments) is attached as Exhibit A.
The Company intends to exclude the Proponent's supporting statement (the
"Supporting Statement") from the Company's proxy statement for its 2004 annual
meeting of stockholders (the "Proxy Statement") pursuant to Rule 14a-8(i)(3) of
the Exchange Act. The Company respectfully requests the staff's concurrence that
the Commission will not recommend enforcement action if the Company excludes the
entire Supporting Statement from the Proxy Statement.
Grounds for Omission under Rule 14a-8(i)(3)
Rule 14a-8(i)(3) permits a proposal or supporting statement to be excluded from
proxy materials if the proposal or the supporting statement "is contrary to any
of the Commission's proxy rules, including Rule 14a-9, which prohibits
materially false or misleading statements in proxy soliciting materials." The
Commission repeatedly has permitted the exclusion of supporting statements (or
portions thereof) that were confusing and misleading to stockholders because
they were unrelated and irrelevant to the subject matter of the proposal. See
Unocal Corporation (March 7, 1996) (statements about Unocal's operations in
Myanmar were unrelated to a proposal to restrict a former CEO from serving as
Chairman); Exxon-Mobil Corporation (March 27, 2002) (statements about global
warning were irrelevant to a proposal requesting consideration of social and
environmental factors in setting executive compensation); Freeport-McMoRan
Copper & Gold Inc. (February 22, 1999) (portions of supporting statement
describing "shareholdertopics" were unrelated to a proposal requesting
declassification of the Board); Boise Cascade Corporation (January 23, 2001)
(statements regarding environmental and other issues were unrelated to a
proposal to separate the roles of Chairman and CEO). The Company believes that
it may omit the Supporting Statement from the Proxy Statement pursuant to Rule
14a-8(i)(3) because the Supporting Statement is irrelevant to the proposal and
is so vague, indefinite and confusing that it would be misleading.
The Proponent's proposal requests that the Company publish in its annual proxy
statement a report describing charitable contributions made by the Company
during the past calendar year; however, the Proponent provides no supporting
information as to why this proposal should be adopted. The Supporting Statement,
which is over 300 pages long, does not explain, advocate for or provide any
arguments in support of the proposalin fact, the Supporting Statement contains
virtually no reference to the charitable contributions report that is requested
in the proposal. Instead, the Supporting Statement consists almost entirely of
photocopied itemsprimarily newspaper articles on a variety of unrelated topics
(such as the weather in the Boston area, obituaries, and local and national
political and social issues), but also product wrappers, used train tickets,
postcards, maps, menus, receipts of purchases, the Proponent's selective service
registration card and even a Russian passport of an unidentified woman. These
photocopied materials are completely irrelevant to the subject matter of the
proposal. The inclusion of these materials to "support" Proponent's request for
a report on the Company's charitable contributions would be materially
misleading to the readers of the Proxy Statement and would violate Rule 14a-9.
In addition to being irrelevant and materially misleading, the Proponent has not
provided any evidence that he has obtained permission from the copyright owners
to include in the Proxy Statement the photocopied articles contained in the
Supporting Statement. The Supporting Statement contains full articles, excerpts
of articles and sometimes only photographs, often without complete attribution
to the author or photographer. If the Company were to reproduce and distribute
the photocopied materials, as requested by the Proponent, the Company could be
liable for infringing the intellectual property rights of third parties.
Accordingly, the Company believes that including the Supporting Statement in the
Proxy Statement would be contrary to the Commission's proxy rules.
The Company also notes that the stockholder proposal and the Supporting
Statement greatly exceed the 500-word limitation of Rule 14a-8(d). Staff Legal
Bulletin No. 14, published on July 13, 2001, states the Commission's
long-standing practice of permitting a stockholder proponent to revise a
proposal or supporting statement if the revisions "are minor in nature and do
not alter the substance of the proposal." The Bulletin notes, however, that
"when a proposal and supporting statement will require detailed and extensive
editing in order to bring them into compliance with the proxy rules, [the staff]
may find it appropriate for companies to exclude the entire proposal, supporting
statement, or both, as materially false or misleading." The Company does not
believe that any revision of the Supporting Statement's over 300 pages of
photocopied materials would yield a statement that would be appropriate for
inclusion in the Proxy Statement. Any attempt by the Proponent to appropriately
revise the Supporting Statement necessarilywould require detailed and extensive
modifications that would alter the substance of the statement. For this reason,
the Company does not believe that the Proponent should be provided with an
opportunity to revise the Supporting Statement in an attempt to bring it into
compliance with Rule 14a-8.
Conclusion
For the reasons set forth above, the Company intends to exclude the entire
Supporting Statement from the Proxy Statement. The Company respectfully requests
that the staff confirm that the Commission will not recommend enforcement action
if the Company omits the Supporting Statement from the Proxy Statement.
If you have any questions regarding this matter or desire additional
information, please contact me at (312) 558-8564. Should the staff disagree with
the Company's conclusions as set forth in this letter, I respectfully request
the opportunity to confer with the staff prior to the staff making its final
determination.
To acknowledge your receipt of this letter, please date-stamp the attached copy
of this letter and returning it in the enclosed self-addressed postage prepaid
envelope.
Very truly yours,
/s/
Helen N. Kaminski
Assistant General Counsel, Corporate & Securities
Attachments
Cc: Roderick A. Palmore
John J. Crapo
[STAFF REPLY LETTER]
March 31, 2004
Response of the Office of Chief Counsel Division of Corporation Finance
Re: Sara Lee Corporation
Incoming letter dated March 11, 2004
The proposal recommends that Sara Lee's proxy statement contain information
described in the proposal regarding Sara Lee's charitable donations program.
There appears to be some basis for your view that
Sara Lee may exclude the entire supporting statement under rule 14a-8(i)(3).
Accordingly, we will not recommend enforcement action to the Commission if Sara
Lee omits the entire supporting statement from its proxy materials in relief on
rule 14a-8(i)(3).
Sincerely,
/s/
Lesli L. Sheppard-Warren
Attorney-Advisor
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