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Company Name: Johnson Controls, Inc.
Public Availability Date: October 26, 1999 

Document Sections:

LETTER OF INQUIRY
APPENDIX
STAFF REPLY LETTER

[LETTER OF INQUIRY]

September 7, 1999

Office Of Chief Counsel
Division of Corporation Finance
Securities and Exchange Commission
450 Fifth Street, NW
Washington, DC 20549

Re: Shareholder Proposal Submitted to Johnson Controls, Inc. by Mr. Pearce Henry Shanks, Jr.

Ladies and Gentlemen:

We are submitting this letter pursuant to Rule 14a-8(j) of the Securities Exchange Act of 1934 ("Exchange Act"). Johnson Controls, Inc. ("Johnson Controls") has received a shareholder proposal ("Proposal") from Mr. Pearce Henry Shanks, Jr. for inclusion in the Johnson Controls' proxy materials for the 2000 Annual Meeting of Shareholders. Johnson Controls intends to exclude the Proposal from its proxy materials pursuant to Rule 14a-8(i)(7) and Rule 14a-8(i)(3) under the Exchange Act. We respectfully request that the staff of the Division of Corporation Finance of the Securities and Exchange Commission ("Commission") confirm that it will not recommend any enforcement action against Johnson Controls based on the exclusion of the Proposal.

We are enclosing six copies of this letter and six copies of the Proposal as submitted by the proponent. Concurrently, we are forwarding a copy of this letter to the proponent as notice of Johnson Controls' intention to exclude the Proposal from the proxy materials.

I. The Proposal

The Proposal requests that the Board of Directors of Johnson Controls "take the necessary steps that JCI specifically identify the true value of the Shareholders' equity when the goodwill is (as it is now) nearly as high as the shareholders' equity. This new disclosure could be discontinued when the Goodwill is reduced to a realist[sic] number ... say 10% of the shareholders' equity." As a supporting statement, Mr. Shanks states the following:

As a supporting statement, we believe that JCI is exposing its shareholders to financial risk by continuing to let this (out-of-control) accounting practice go unnoticed. This practice may be completely legal but the impact of misleading or not fully disclosed information is not in the best interests of the shareholders.

II. Grounds for Omission

Rule 14a-8(i)(7) states that a shareholder proposal which "deals with a matter relating to the company's ordinary business operations" may be excluded by a company in its proxy materials. The Commission has expressed two central considerations underlying the ordinary business exclusion. See Release 34-40018 (May 21, 1998). The first underlying consideration expressed by the Commission is that certain tasks "are so fundamental to management's ability to run a company on a day-to-day basis that they could not be subject to shareholder oversight." The second consideration involves the degree to which the proposal seeks to micro-manage the company by probing into complex matters upon which shareholders would not be in a position to make an informed judgment. Johnson Controls believes that the Proposal touches on both of the underlying concerns of the ordinary business rule and is thus excludable.

Two recent no-action letters issued by the Commission staff indicate that choice of accounting methods is considered to fall within the "ordinary business operations" exception. See The Travelers Group, Inc. (March 13, 1998, requesting the company's board of directors to adopt the proposed Financial Accounting Standards Board rules for accounting for derivatives); LTV Corporation (November 25, 1998, requesting a bylaw amendment to require annual disclosure in a separate note to the company's financial instruments of certain information relating to the company's audit firm). Furthermore, the Commission staff issued additional no-action letters dating from 1988 which clearly support Johnson Controls' position that the Proposal is excludable under Rule 14a-8(i)(7). General Electric Company (January 28, 1997); American Stores Company (April 7, 1992); Minnesota Mining and Manufacturing Co. (March 23, 1988); American Telephone & Telegraph Company (January 29, 1993) and Pacific Gas & Electric Co. (December 13, 1989).

Likewise, LTV Corporation excluded a proposal which called for an amendment to the company's by-laws which would have required a new disclosure in a separate note to the financial statements in the company's annual report. LTV cited seven no-action letters issued by the Commission staff dealing with proposals to disclose information not required to be disclosed by generally accepted accounting principles ("GAAP") nor applicable law between 1985 and 1997, including General Electric Company (January 28, 1997, proposal requesting the registrant to adopt "fair value" method of accounting for stock based compensation plans); American Telephone & Telegraph Company (January 29, 1993, requesting the registrant to include a separate income statement for subsidiary); and General Motors Corporation (March 10, 1989 requesting the registrant to implement a system in which profits are reported as adjusted for inflation.)

Johnson Controls believes that the Proposal falls squarely within the ordinary business operations exclusion since Johnson Controls' accounting for "goodwill" is fully in compliance with U.S. GAAP. There is nothing unusual or questionable about Johnson Controls' accounting practice nor the disclosures Johnson Controls makes in its annual report since the amount of "goodwill-net" is clearly disclosed. In addition, Johnson Controls' financial statements are audited by Pricewaterhouse Coopers, and that firm's opinion states that Johnson Controls' financial statements present fairly its financial position in conformity with GAAP. Finally, Johnson Controls' accounting policy for intangibles, including goodwill, is explained in the notes to the financial statements. Therefore, to state that Johnson Controls is providing "misleading" or "not fully disclosed" information to its shareholders is inaccurate. The Proposal is indistinguishable from those involved in the no-action letters cited above in that it requests a change in accounting policy that is neither required by GAAP nor disclosure standards established under applicable law. Therefore, Johnson Controls believes that the Proposal may be omitted pursuant to Rule 14a-8(i)(7) because it relates to the conduct of the ordinary business operations of Johnson Controls.

Rule 14-8(i)(3) states that if a proposal or supporting statement is contrary to any of the Commission's proxy rules, including Rule 14a-9, which prohibits materially false or misleading statements in proxy soliciting materials, the proposal is excludable. The Proposal contains statements that are materially false and misleading. In addition, the Proposal is vague and it is unclear what action the proposal seeks on behalf of the Board of Directors of Johnson Controls.

In the supporting statement of the Proposal, Mr. Shanks refers to Johnson Controls' reporting of goodwill as an "out-of-control" accounting practice, and he characterizes Johnson Controls' reporting as "misleading or not fully disclosed information." As has already been discussed at length, the method Johnson Controls uses to disclose goodwill is in accord with GAAP and our auditors. Johnson Controls believes that inclusion of the Proposal in its proxy materials would mislead Johnson Controls' investors and would also violate Rule 14a-9.

III. Conclusion

Johnson Controls requests your confirmation that the staff of the Division of Corporation Finance will not recommend any action to the Commission if Johnson Controls omits the Proposal from its proxy materials for the 2000 Annual Meeting of shareholders.

If you disagree with the conclusions drawn in this letter, we would appreciate an opportunity to confer with you before issuance of your response. If you have any questions with respect to this letter, please contact me at (414) 228-2211.

Sincerely,

John P. Kennedy

Vice-President and Secretary

General Counsel

Johnson Controls, Inc.

Encl.

[APPENDIX]

July 24, 1999

Stockholder proposal regarding disclosure of goodwillnet on future consolidated statements of financial position.

Resolved: that the shareholders recommend that the Board of Directors take the necessary steps that Johnson Controls, Inc. specifically identify the true value of the Shareholders' equity when the goodwill is (as it is now) nearly as high as the shareholders' equity. This new disclosure could be discontinued when the Goodwill is reduced to a realist number ... say 10% of the shareholders' equity.

Reason: June 30, 1998 Goodwill-net $ 1,532.6 (Million)

June 30, 1998 Goodwill-net $ 2,086.2 (Million)

The above is an increase of 1.36 + %

Shareholders' equity: June 30, 1999 $ 2,210.4 (Million) Simple math will show that the Assets have been inflated by nearly 95% of the Shareholders' equity.

If you agree, please mark your proxy FOR this proposal to show the net effect of Goodwill as it related to our true value as shareholders.

As a supporting statement, we believe that Johnson Controls is exposing its shareholders to financial risk by continuing to let this (out-of-control) accounting practice go unnoticed. This practice may be completely legal but the impact of misleading or not fully disclosed information is not in the best interests of the shareholders.

Sincerely,

Pearce Henry Shanks, Jr.

7603 Valburn Drive

Austin, TX 78731-1151

512-345-5555

Owner of more that 75 Shares of JCI


[STAFF REPLY LETTER]

October 26, 1999

Response of the Office of Chief Counsel

Division of Corporation Finance

Re: Johnson Controls, Inc.

Incoming letter dated September 7, 1999

The proposal recommends that the board take the necessary steps to ensure that, in its financial statements, Johnson Controls discloses "goodwill-net" and identifies the "true value" of shareholders' equity so long as goodwill is high relative to shareholders' equity.

In the past, the staff has granted no-action relief to registrants wishing to omit from their proxy materials shareholder proposals requesting additional disclosures in Commission-prescribed documents. In almost all such cases, the staff concurred in registrants' arguments that these proposals could be omitted in reliance upon rule 14a-8(i)(7) (or its predecessor, rule 14a-8(c)(7)). That provision permits the exclusion of proposals that deal with matters relating to a registrant's ordinary business operations.

We have reconsidered our position with respect to these proposals. Similar to our previous change in position regarding the excludability of proposals requesting preparation and dissemination of special reports to shareholders on specific aspects of a registrant's business (see Release 34-20091 (Aug. 16, 1983)), we have determined that proposals requesting additional disclosures in Commission-prescribed documents should not be omitted under the "ordinary business" exclusion solely because they relate to the preparation and content of documents filed with or submitted to the Commission. We now believe that our prior interpretation elevated form over substance. Beginning today, we therefore will consider whether the subject matter of the additional disclosure sought in a particular proposal involves a matter of ordinary business; where it does, we believe it may be excluded under rule 14a-8(i)(7).

Applying our revised analytical approach, we believe that there appears to be some basis for your view that Johnson Controls may exclude the proposal under rule 14a-8(i)(7), as relating to its ordinary business operations (i.e., the presentation of financial statements in reports to shareholders). Accordingly, we will not recommend enforcement action to the Commission if Johnson Controls omits the proposal from its proxy materials in reliance on rule 14a-8(i)(7). In reaching this position, we have not found it necessary to address the alternative basis for omission upon which Johnson Controls relies.

Sincerely,

Catherine T. Dixon

Chief Counsel

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